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Home Projects Initial corporate communications package for EDEC’s social service partner organization Habitat for Equality, Achievement and Development (Leader)

Initial corporate communications package for EDEC’s social service partner organization Habitat for Equality, Achievement and Development

Name: Initial corporate communication package for EDEC’s social service partner organisation ‘Habitat for Equality, Achievements and Development’ (HEAD)

Donors / Partners: Bread for the World (BfdW); in cooperation with EDEC

Implementation area: Kutaisi (Imereti); Georgia-wide

Implementation period: 01.12.2022 – 30.04.2023

Project budget: € 12 500

Part of the budget assigned to EDEC: € 12 500

Objective: Development of HEAD’s dedicated corporate identity incl. brand book, barrier-free website and visual separation from EDEC

Target groups: People with disabilities in Georgia, their guardians, overall population

Achieved results:

  • Development of HEAD’s new barrier-free Corporate Design incl. logo, colour scheme, font scheme and more
  • Launch of HEAD’s new barrier-free website according to international Web Content Accessibility Guidelines (WCAG) and tested by various target-group members to match needs and expectations
  • Improvement of HEAD’s social media appearance and popularity
  • Visual separation of EDEC and HEAD incl. the update of EDEC’s website regarding social services, team members, projects and the cooperation with HEAD